MEDIA AND COMMUNICATIONS ARTS
The Setter is Pace University’s mascot. The Setter has a natural proclivity towards hunting, which says a lot about Pace’s students, and myself! After only a semester at Pace University in the Master’s in Media and Communication Arts program, I landed an internship for the Spring 2012 semester in the Public Relations Department at Revlon, Inc., one of the world’s top leading makeup brands, in their Manhattan office.
My first semester at Pace as a graduate student was a great one, and better than I could have hoped for. The students, staff, and professors were so welcoming and always there when I had a question, I couldn’t help but fall in love with the program and the school. During my first semester, I completed Writing for Organizations and Industry Theory and Practice. These two classes were extremely beneficial, teaching me how to work effectively across cultures, in groups, and how to write clearly, coherently, and effectively to get a point across in a work and business setting. Additionally, I set up an ePortfolio, allowing me to showcase not only my academic achievements and work, but to delve a little into my personal side, to show potential employers my talents, and a little more about me as a person.
These two classes, I believe, are what led me to score this highly coveted, and competitive, internship in Manhattan. Through my application, I was able to showcase my writing skills, in my cover letter, as well as my newly formatted resume, and my brand new ePortfolio. During my interview, I used the tips and tricks we talked about in my Industry Theory and Practice class, to clearly state my past work experiences in Public Relations, as well as explain my work experiences outside of it, that helped shape my decision to go into this field.
After starting my internship, and my Media Relations and Effective Speaking classes, I was, and am, able to excel in my internship. I’ve learned the in’s and out’s of Public and Media Relations, and how to use newswire services like Cision and PR Newswire to search and create media contact lists. Additionally, I’ve learned how to better my public speaking skills in all kinds of business settings from an agency pitch, to media interviews, and keynote addresses, which have truly been a great help to me since I will be presenting a project to the Senior Public Relations Executive and Public Relations Managers at Revlon next week!
Through my internship, I’ve had some truly amazing experiences. I’ve attended Editor events for the launches of the summer makeup collections, helped backstage, and was able to attend and watch fashion shows during New York Fashion Week. My classes have really given me a leg up in my internship. I have been able to apply what I’ve learned in the classroom in real-world experiences. From using Cision, to researching influential bloggers, everything I’ve done at Pace has helped me succeed outside of campus. For my final intern project, I have put together an entire PR plan and researched a topic with spokespeople that the company could potentially be using, so I can’t give out any details here!
My Public Relations plans won’t be stopping over the summer. Next up, I will be working at the Children’s Miracle Network to help with their events and Public Relations departments. I can’t wait to see how the Fall 2012 semester is going to turn out, and where I will be next, but I know one thing, Pace is going to keep on helping me get there!