Creating & Building a Fashion Brand

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Creating & Building a Fashion Brand


The presentation will focus on the challenges of the building and branding a unique brand. Topics include  financing, production, marketing and operation.


Lynne Lambert

On Tuesday, October 29, 2013
5:45 - 6:45 p.m.
Entrepreneurship Lab, Pace University,
163 William Street Room 344,
New York City Campus, NY 10038


Lynne Lambert,

Inspired by the colored circles of the Boro Hall subway sign, Lynne launched a line of tees and hats featuring these iconic NYC subway circles, and the NYC Subway Line was born.

Financed by the $125K life savings from her acting career, sales have ranged as high as $1.2 Million dollars.  With no business training at all, but a strong background in marketing herself as an actor, Lynne had a steep learning curve for running her business.  In 2007 she was one of the winners of the “Make Mine a $Million Business” competition sponsored by American Express.