Course Descriptions

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MAR 250 - Principles of Marketing
MAR 321 - Fundamentals of Advertising & Prmtn
MAR 322 - Marketing Research
MAR 323 - Consumer Behavior
MAR 331 - Managerial Marketing
MAR 332 - Selling & Sales Management
MAR 341 - Advanced Sales Promotion
MAR 342 - Public Relations
MAR 342A - Public Relations & Advertising
MAR 343 - Direct Marketing
MAR 344 - Customer Relationship Management
MAR 345 - Media Planning and Buying
MAR 346 - Advertising Team Workshop I
MAR 348 - Advertising Team Workshop II
MAR 349 - Strategic Internet Marketing
MAR 349A - Strategic Internet Marketing
MAR 351 - International Marketing
MAR 352 - International Advertising & Promotion
MAR 356 - International Marketing Field Study
MAR 356E - Field Study: Emerging Market in India
MAR 357 - International Field Study: NY Metro Area
MAR 361 - Retail Management
MAR 394 - Marketing Internship
MAR 395 - Independent Study in Mrktng
MAR 431 - New Product Development
MAR 445 - Advertising/Comm Strategies
MAR 452 - Export and Import Policies
MAR 495 - LLSP Senior Project in Marketing
MAR 499 - Advanced Marketing Management
MAR 600 - Graduate Marketing Independent Study
MAR 620 - Consumer & Organzational Buying Behavior
MAR 635 - Business Research & Survey Methodolgy
MAR 640 - Sales Management
MAR 643 - Interactive & Direct Marketing
MAR 644 - Customer Relationship Management
MAR 645 - Advertising & Sales Promotion
MAR 649 - E.Marketing
MAR 654 - Marketing of Services
MAR 660 - New Product & Service Plannig & Development
MAR 675 - Strategic Marketing Planning
MAR 680 - Seminar in Marketing
MAR 680A - Seminar: Personal & Career Marketing
MAR 680C - Seminar: Marketing in Changing Global Marketplace
MAR 680J - Seminar: Japan Approaches to Marketing & Management
MAR 680M - Seminar: Anlys for Marketing Dcsn
MAR 680V - Study of Emerging Markets in India
MAR 681 - International Marketing
MAR 692Q - Research Project
MAR 831 - Doctoral Concentration Seminar in Consumer Research
MAR 832 - Doctoral Concentration Seminar in Marketing Management