What's all the buzz about? Everyone is talking about Social Media. People, businesses, and organizations are joining the networks and we are here to tell you why. Social Media is a new channel of communication that provides many opportunities to connect with people in ways no other medium can. With a good game plan and and creative approach having a presence in Social Media can prove to be valuable. We are here to help you maximize the potential of your Social Media presence. By registering as an Official Pace Account you are given access to all the resources provided by the University Relations Social Media Team. We work to promote the initiatives of Official Pace Accounts in order to spread the word to our audiences about the good work you are doing. By registering you will be on our radar so that we can help get your messages and content out to the widest possible audience. Some benefits of working with Social Media include:
-Increase your reach. Your audience is using Social Media, so speak to them where they are. It allows you to effective reach a wide audience and have people who are interested in what you are doing follow you.
-Engage & Interact. The biggest strength of Social Media is its ability to provide a two way communication platform. We are able to have a discussion with our audiences allowing us to build and develop stronger relationships.
-Build Awareness. Social Media provides a platform to promote everything you do. Think of it as modern day word of mouth marketing. Get people to talk about it while building awareness and interest.
-Share. Social Media is all about sharing. It allows you to share your story and your content in a way that your audiences can interact with it. Build interest through relevant and interesting content to drive audiences back to your sites.
-Be a Leader. Join the conversation and establish yourself or your organization as a leader. In order to be recognized you need to be actively participating.