A Whole New Ball Game
Lubin unveils a new secret weapon in their game plan with the BBA in Sports Marketing Program.
This spring, the New York State Education Department approved Lubin’s BBA in Marketing—Sports Marketing. With this new major offered on both the NYC and Westchester campuses, students can combine their passion for sports with professional preparation in strategic marketing and business to join the high-profile $450 billion global sports marketing industry.
Through unique courses in sports marketing, sports sponsorship, and special events marketing, you’ll build on a broad-based marketing core curriculum and develop the knowledge and skills necessary for this unique field, as well as gain insight into marketing’s relationship to the sports industry.
The possibilities are endless: interning or working at top sports companies, negotiating sponsorship deals for Fortune 500 companies, or working on new product ventures for professional teams like the NY Knicks, NY Mets, and Brooklyn Nets.
Plus, out-of-classroom experiential learning opportunities provided by Pace Athletics, Career Services, and external venues, coupled with faculty specialists in their field teaching courses, are a winning combination in this program.
Interested in this program? The ball is in your court.
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Pace students partner with people with developmental and intellectual disabilities from the AHRC NYC to present "The Art of Appreciation" on December 16 in NYC.
Visual Storytelling (NYC)
If you’re a fan of electrifying alternative rock music and you haven’t checked out The Serotones, featuring band member and Pace student April Rose Gabrielli ‘15, and managed by Pace student Heather Brown ‘16, then here’s your chance on January 10.
In his latest post, President Friedman discusses the tragic deaths of Eric Garner, Tamir Rice, Michael Brown, and Rumain Brisbon, and the work left to do in our country.
President's Blog: All Lives Matter