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MarketWatch: "Yahoo-Verizon deal means Verizon will know more about you"

07/25/2016 News Release Image

MarketWatch: "Yahoo-Verizon deal means Verizon will know more about you"

Photo: Yahoo CEO Marissa Mayer delivers a keynote address at the 2014 International CES at The Las Vegas Hotel & Casino. [Ethan Miller, Getty Images]

. . . Verizon is also looking to differentiate itself from other wireless and broadband companies and may try to create new ways to give Verizon users exclusive access to Yahoo sites, such as eventually creating its own app or by giving Verizon subscribers a first look at Yahoo interviews, said Larry Chiagouris, a marketing professor at the Lubin School of Business at Pace University.

Read more: http://www.marketwatch.com/story/yahoo-verizon-deal-means-verizon-will-know-more-about-you-2016-07-25