Asher Levine

The Fashion Designer
Former Pace University student, Asher Levine

Just because you’re a Lubin School of Business alumnus doesn’t mean you’re a “suit.” You could be a straightjacket coat or a light up bodysuit or a silicone jacket with embedded dayglow pigments, like Lubin alumnus Asher Levine.

Just months after walking the red carpet at Pace’s 2010 Commencement, earning his degree in business, Levine was preparing Hollywood’s hottest stars for their red carpet walks, including fashion-forward Lady Gaga. The Grammy Award-winning musician has been wearing custom Asher Levine pieces since 2010, when she wore the black motorcycle jacket in her Rolling Stone feature and stepped out in that infamous white straightjacket coat/dress and performed on the Today Show. Since then, he’s become Gaga’s go-to for custom leather pieces, including the black lambskin leather-paneled jumpsuit she had on in her “Marry the Night” music video.

And she’s just one of many A-listers wearing Asher Levine. He was responsible for several of the designs in Taylor Swift’s star-studded “Bad Blood” video, including many of the custom leather jumpsuits worn by Swift and others and the headgear like motorcycle helmets and futuristic visors, as well as the wearable tech pieces she wore throughout her 1989 world tour. He was called upon to life cast the iconic face of Beyoncé for her “Mine” music video featuring Drake, he’s created many pieces for Demi Lovato, including the strap suit she wore in her “Cool for the Summer” video and the liquid chest place she wore on the cover of her latest album Confident, and he’s also dressed Nicki Minaj, Bruno Mars, Rita Ora, Adam Lambert, Black Eyed Peas, Whoopi Goldberg, among others.

And there’s no question Levine does more than dress stars. At the intersection of fashion, technology, and material innovation, you’ll find Levine and his progressive design label. Years ago, before 3D printing was popular, he made the first pair of downloadable sunglasses. He also partnered with PhoneHalo to develop a neoprene rubber grenade bag that integrates TrackR technology that syncs up with your iPhone or Android app so you can always keep tabs on your bags. He was also commissioned by Warner Brothers to bring Batman: Arkham Knight to life for Batman’s 75th anniversary at San Diego Comic Con. Most recently, he created a custom biker jacket embedded with LED lights for the Museum of Modern Art’s fall 2017 fashion exhibit, was named one of Forbes’ 30 Under 30, was awarded the Fashion Group International (FGI) Rising Star Award for women’s wear in 2018, and just released his men’s ready-to-wear collection.

 

 

 

So, why Pace and not Parsons? “I knew how to make clothes, I needed to know accounting, marketing, and all the things fashion school leaves out,” Levine said.

Levine continues to push the envelope and develop new ways of designing. When the Black Eyed Peas’ Will.i.am asked Levine to make him a dayglow blue jacket, Levine and his designers need to hit the drawing board. Inventing a new textile made out of silicone with embedded dayglow pigments, Levine hit that boom boom pow. Speaking to FOX Business’ Risk & Reward with Deirdre Bolton, Levine says “He [Will.i.am] gives me a call up and he goes ‘Asher, it’s Will. A couple things have changed my life. This changed my life, when Fergie joined the Peas, that changed my life, and then this jacket changed my life.’”

All that life-changing and he still has time to keep up with his alma mater. Levine has stopped by the Entrepreneurship Lab at Pace, where he was a semi-finalist at its Pace Pitch Contest years ago, met with eLab director Bruce Bachenheimer, and invited Bachenheimer’s entrepreneurship class to his studio.

To learn more about Asher Levine and Asher Levine Studio, visit http://www.asherlevine.com.

Former Pace University student, Asher Levine

Just because you’re a Lubin School of Business alumnus doesn’t mean you’re a “suit.” You could be a straightjacket coat or a light up bodysuit or a silicone jacket with embedded dayglow pigments, like Lubin alumnus Asher Levine.

Just months after walking the red carpet at Pace’s 2010 Commencement, earning his degree in business, Levine was preparing Hollywood’s hottest stars for their red carpet walks, including fashion-forward Lady Gaga. The Grammy Award-winning musician has been wearing custom Asher Levine pieces since 2010, when she wore the black motorcycle jacket in her Rolling Stone feature and stepped out in that infamous white straightjacket coat/dress and performed on the Today Show. Since then, he’s become Gaga’s go-to for custom leather pieces, including the black lambskin leather-paneled jumpsuit she had on in her “Marry the Night” music video.

And she’s just one of many A-listers wearing Asher Levine. He was responsible for several of the designs in Taylor Swift’s star-studded “Bad Blood” video, including many of the custom leather jumpsuits worn by Swift and others and the headgear like motorcycle helmets and futuristic visors, as well as the wearable tech pieces she wore throughout her 1989 world tour. He was called upon to life cast the iconic face of Beyoncé for her “Mine” music video featuring Drake, he’s created many pieces for Demi Lovato, including the strap suit she wore in her “Cool for the Summer” video and the liquid chest place she wore on the cover of her latest album Confident, and he’s also dressed Nicki Minaj, Bruno Mars, Rita Ora, Adam Lambert, Black Eyed Peas, Whoopi Goldberg, among others.

And there’s no question Levine does more than dress stars. At the intersection of fashion, technology, and material innovation, you’ll find Levine and his progressive design label. Years ago, before 3D printing was popular, he made the first pair of downloadable sunglasses. He also partnered with PhoneHalo to develop a neoprene rubber grenade bag that integrates TrackR technology that syncs up with your iPhone or Android app so you can always keep tabs on your bags. He was also commissioned by Warner Brothers to bring Batman: Arkham Knight to life for Batman’s 75th anniversary at San Diego Comic Con. Most recently, he created a custom biker jacket embedded with LED lights for the Museum of Modern Art’s fall 2017 fashion exhibit, was named one of Forbes’ 30 Under 30, was awarded the Fashion Group International (FGI) Rising Star Award for women’s wear in 2018, and just released his men’s ready-to-wear collection.

 

 

 

So, why Pace and not Parsons? “I knew how to make clothes, I needed to know accounting, marketing, and all the things fashion school leaves out,” Levine said.

Levine continues to push the envelope and develop new ways of designing. When the Black Eyed Peas’ Will.i.am asked Levine to make him a dayglow blue jacket, Levine and his designers need to hit the drawing board. Inventing a new textile made out of silicone with embedded dayglow pigments, Levine hit that boom boom pow. Speaking to FOX Business’ Risk & Reward with Deirdre Bolton, Levine says “He [Will.i.am] gives me a call up and he goes ‘Asher, it’s Will. A couple things have changed my life. This changed my life, when Fergie joined the Peas, that changed my life, and then this jacket changed my life.’”

All that life-changing and he still has time to keep up with his alma mater. Levine has stopped by the Entrepreneurship Lab at Pace, where he was a semi-finalist at its Pace Pitch Contest years ago, met with eLab director Bruce Bachenheimer, and invited Bachenheimer’s entrepreneurship class to his studio.

To learn more about Asher Levine and Asher Levine Studio, visit http://www.asherlevine.com.