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Students
Driven by Leadership and Vision
Bianca Mazur
Class of 2026
Pronouns: she/her
Currently Studying: BBA in Sports Marketing, MS in Social Media and Mobile Marketing
Member (Clubs): American Marketing Association
Why did you choose Pace University and the Lubin School of Business?
When I was researching colleges, I knew I wanted to attend a school with a strong marketing program and a reputable business school—Pace checked both of those boxes. After touring the campus, I discovered even more of what the University had to offer, including an incredible location, a stellar Career Services department, and a strong alumni network. As someone who wanted to be involved on campus and pursue a career in marketing, I was drawn to many of Pace’s attributes and knew it would be a great fit.
How have clubs on campus helped enrich your student?
I’ve been involved with the American Marketing Association (AMA) since I first started at Pace, and the experience has truly been transformative. I began as a general member, then joined the e-board as the Digital Marketing Coordinator, which reinforced my belief that marketing was the right path for me. From there, I served as Vice President, and I currently hold the role of President. Through AMA, I’ve hosted events, executed social media campaigns, connected with industry professionals, and helped lead our chapter to being ranked among the top 10 in the world. I’m incredibly grateful for the opportunities AMA has provided and excited to continue leading the organization to bring new experiences to students on campus.
How has your role as President of the American Marketing Association shaped your leadership and career goals?
My role as President of the American Marketing Association has strengthened my skills in leadership, communication, and project management. In this position, I’m responsible for driving recruitment, marketing strategy, and event operations, as well as serving as the face of the organization to the Pace Community and AMA’s partners. I lead a team of 10 dedicated students and enjoy working with them to bring events to life both on and off campus. Being President has deepened my involvement in the marketing industry and helped me further develop the skills needed to succeed in it.
What inspired your interest in your major, and how have you pursued that passion at Pace?
When I was reading through the different marketing majors at Pace and saw the description for sports marketing, I was sold. I remember learning that students in the program had interned with some of New York’s professional sports teams, and from that moment, I knew I wanted that to be me. In my second year at Pace, I interned with Madison Square Garden Sports after attending the company’s annual on-campus info session. I’m very grateful the University provides this event for students—it led to an incredible season working in marketing for the Knicks and Rangers. I’ve also attended sports events organized by Dr. G. and Professor Klein, which helped me connect with employees from a wide range of companies.
How has the Pforzheimer Honors College benefitted you?
The Pforzheimer Honors College has supported me since before my first day at Pace. I’ve found mentors who have guided me in my career journey and helped me craft a schedule that allows me to graduate early. Most of all, I’m thankful to have an advisor and a community that believes in me, celebrates my successes, and pushes me to be my very best.
What has been your favorite opportunity at Pace?
My favorite opportunity at Pace has been attending the International Collegiate Conference (ICC) in New Orleans with AMA, which I’ve done twice. I really enjoyed competing in marketing simulations, meeting students from around the world, and experiencing it all with my best friends from Pace. ICC holds some of my favorite smiles, memories, and beignets from my time at the University so far.
Do you have any advice for other Lubin students?
Get to know your professors! They’re incredibly knowledgeable about the subjects they teach, and they can often help you make valuable connections in the industry. That’s something I encourage all students to take advantage of.
To me, #LubinLife represents the strength and support of the Lubin community.
What does #LubinLife mean to you?
To me, #LubinLife represents the strength and support of the Lubin community. During my time at Pace, I’ve met professors who helped me form connections, administrative staff who made it possible for me to receive funding for conferences, and peers who continually inspire me to grow. I truly value my friendships within Lubin and am grateful for the opportunities to support one another throughout our college journeys.
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